World final of Roca’s express design competition
The winners of the 13 editions of the Roca One Day Design Challenge, Roca’s express design competition, which were held in 12 countries in 2019, have come together in Barcelona, a benchmark in design, to celebrate the first edition of the Master Design Challenge, with the support of the BCD (Barcelona Centre de Disseny) and the collaboration of the We Are Water Foundation.
The awards ceremony, presided over by Xavier Marcé, Councilor of Tourism and Creative Industries, and Xavier Torras, Roca Brand Communication Director and Director of the We Are Water Foundation was held on Wednesday, 22nd January at the Saló de Cent of the Barcelona City Council, after two days of activities carried out by contestants in different spaces of the city of Barcelona.
The briefing faced by contestants challenged them to propose a new type of basin with an additional functionality that provided value to the product.
Ahmad Alkattan, from Heriott-Watt University in Dubai, EAU, won the award to the winner among winners, a group made up of 22 participants from the 12 countries where the competition has been held. His project proposes a mobile basin that facilitates basic hygiene without having to move. Featuring wheels and two water tanks (fresh and grey), it can be operated with the mobile phone. Isabel Pintado, Regional Managing Director at Wilson Associates, pointed out that “the project changes the static concept of bathroom products, incorporating a moving piece that can be used even outside the bathroom space.”
Apart from the global award, during the ceremony other prizes like Award to the best sketch, Award to the best IOT project or Award to the best architecture photography were presented to the best projects carried out during the different activities and workshops attended by contestants in these three days in Barcelona.
The international jury also attended the ceremony. The members of the jury have been João Bessa, designer and founder of BESSA; Josep Congost, Design and Innovation Director at Roca; Kenneth Koh, founder of Quarters Architects; Isabel Pintado, Regional Managing Director at Wilson Associates; Timur Burbaev, industrial design director at Art.Lebedev Studio; Isabel Roig, general director of BCD (Barcelona Centro de Diseño); and Xavier Torras, Roca Brand Communication Director, who have assessed the proposals, as well as the experts who have run the workshops: Nicanor Garcia, architect and photographer specializing in architecture and travel; Robert D.Thompson, engineer and industrial designer, scientific director at MaterFad; Guillem Camprodon, Research Director at Fab Lab Barcelona.